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Corridor for Advancing Canadian Digital Media PDF Print E-mail
Newsflash
Sunday, 25 January 2009 20:27
 OTTAWA INVESTS $10.7 MILLION IN DIGITAL MEDIA COMMERCIALIZATION IN 
WATERLOO REGION AND STRATFORD 

‘Corridor for Advancing Canadian Digital Media’ will be Canada’s largest concentration of digital 
media R&D and commercialization expertise 

WATERLOO Region, ON, Jan. 22, 2009 – Communitech and the Stratford Institute of the University of 
Waterloo have been awarded $10.7 million from the Minister of State (Science and Technology) to 
establish the Corridor for Advancing Canadian Digital Media (CACDM), which will focus on 
commercialization and research. 
 
The digital media sector is one of the fastest growing industries in the knowledge economy, expected to 
reach US$2.2 trillion worldwide in the next five years. Digital media is created by using visual images 
and video, as well as sound and user interaction software, to communicate and use information from large 
data sources.  
 
The CACDM, which will provide a common space for the corporate and academic communities to come 
together around digital media , will have hubs in Kitchener and Stratford, ON:  
• The Digital Media Convergence Centre, based in Kitchener, ON, will bring together the Waterloo 
Region’s expertise in digital media and mobile technology. It will generate new digital media 
products, applications and businesses. The centre will house digital imaging, projection and 
studio technologies that previously have only been available to large companies and institutions.  

• The University of Waterloo’s Stratford Institute is a forward-looking research, education and 
convergence centre that will drive the next generation of digital media applications and content 
models. The institute will draw leading researchers, businesses and entrepreneurs to create, 
examine and commercialize opportunities in the digital media field in a global economy. It will 
quickly become a centre piece for collaboration, learning and sharing through conferences and 
workshops. 
 
“The Corridor for Advancing Canadian Digital Media will strengthen domestic collaboration and 
optimize resources to create the scale and focus that will brand Canada as a leader in digital media,” says 
Iain Klugman, president, Communitech. “It is an exciting new venture that will attract world-class talent 
and investment, will create new companies and jobs, and will help existing companies innovate and 
grow.”  
 
“This new centre will help Canadian researchers and entrepreneurs get more of their innovations from the 
lab to the marketplace,” says Gary Goodyear, Minister of State (Science and Technology). “Our 
government is committed to investing in research and development in order to create jobs, improve the 
quality of life of all Canadians and strengthen the economy for future generations.” 
 
The scope of digital media extends well beyond film, TV and videogames with a growing number of 
applications in medical imaging, 3D cinema and animation, virtual prototyping in manufacturing, virtual 
reality environments for enhanced education and financial modelling. 
 
“This federal investment represents a major vote of confidence in Canada's digital media sector and in our 
area’s emerging strengths in the field,” says Ken Coates, dean of arts at the University of Waterloo. “By 
supporting the Corridor for Advancing Canadian Digital Media (CACDM), the Government of Canada is 
providing the support needed to keep our country in the forefront of this crucial economic field.” 
 
Today’s announcement builds upon more than $50 million in cash and in-kind support from The Corridor 
for Advancing Canadian Digital Media partners that include Open Text, Christie Digital, Research In 
Motion, Agfa Healthcare, COM DEV, and Tech Capital Partners. 

“The explosion in digital media and mobile computing applications will dramatically change the way we 
work and interact in the decades to come,” says Tom Jenkins, Executive Chairman and Chief Strategy 
Officer of Open Text. “The Waterloo Region has the critical mass of expertise, leading tech companies 
and educational institutions that can drive this global revolution in the years to come. But we have to 
move quickly to build on this foundation and create the right conditions for this sector to bloom. The 
federal government clearly sees the opportunity with its support for the Corridor for Advancing Canadian 
Digital Media.” 
 
Waterloo Region has a strong legacy in digital media and the sector continues to grow. Several of its 
digital media companies compete internationally and have strong, international partnerships. 
 
“Christie is pleased to be one of the sponsors of the Digital Media Convergence Centre (DMCC) and to 
offer its expertise in strengthening Canadian digital media,” remarks Gerry Remers, President and COO 
of Christie Digital Systems Canada, Inc. of Christie’s involvement in the Corridor. “Digital media are 
transforming the way we access and interact with digital content. Both public and private environments 
are going to be imbued with new display technologies that are intelligent, immersive and three 
dimensional. The DMCC will foster new company growth, provide access to tools and technology, and 
will help brand Waterloo Region as one of the top digital media centres in the world.”  
 
The community expects that the Corridor for Advancing Canadian Digital Media will lead to the creation 
of new jobs, new companies and will position Canada as a global digital media leader. 
 
“Today’s announcement is further evidence of the continuing momentum of Waterloo Region’s 
technology community,” adds Klugman. “Despite the current economy, there are more than 2,000 
technology positions currently available. Earlier this week, Agfa Healthcare announced plans to hire an 
additional 100 people in Waterloo Region. The Region’s tradition of reinvention and its highly aggressive 
model of commercialization and collaboration have proven to be a strong engine for economic growth.” 
 
Communitech is the regional hub for the commercialization of innovation, creating economic prosperity 
by removing barriers to the creation and growth of technology companies. Its goal is to create more 
successful global businesses for Canada. 
 
-30- 
 
For more information, contact: 
 
Avvey Peters 
Executive Director, Communications and Government Relations 
519-888-9944 x 28 
This e-mail address is being protected from spambots. You need JavaScript enabled to view it  
 
Tobi Day-Hamilton 
Director of Advancement, University of Waterloo Faculty of Arts 
519-888-4567 x 37310 
This e-mail address is being protected from spambots. You need JavaScript enabled to view it  
 

Last Updated ( Sunday, 25 January 2009 20:37 )
 
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